It wasn’t until 2018 when launching my first business that I realized all these passions could culminate into helping brands maximize their potential.
Someone once said, "You don't succeed your way to the top, you fail your way to the top." That's certainly true of my journey to become an entrepreneur. It’s a long and difficult one filled with roadblocks and detours.
In fact, I'm an ex-stiletto-heeled pencil skirt-wearing customer success executive turned entrepreneur who is still making mistakes and doing my best to learn and grow from them
Along the way, I explored retail, working as a bridal consultant and a bookkeeper for a fashion boutique.
Despite interning at Versace and loving it, financial struggles led me to pivot into the digital space, where I excelled in customer service and eventually led Customer Success at Torstar Digital. After falling in love with the startup world during stints at TouchBistro Canopy Labs, a data analytics firm, I discovered a passion for data and email marketing. When the analytics firm was acquired, my CEO encouraged me to start consulting…
I use my expertise in all areas to create a well-rounded strategy that is informed by
I know a thing or two about digital marketing and all that it encompasses. Managing your strategy, I help your brand say goodbye to lost customers and missed revenue streams and hello to email marketing strategies that actually work for your business.
My mission is to empower fashion and beauty brands with elevated marketing solutions that blend data-driven insights, creative vision, and industry expertise. I am committed to becoming the trusted marketing partner that bridges the gap between business objectives and creative aspirations, driving measurable results and fostering sustainable growth within the dynamic fashion landscape.
Through insights into effective email and SMS marketing, I aim to help brands build stronger connections with customers, boost engagement, and improve their overall bottom line.
champagne, sushi, caviar, good skincare, music, great food and good laughs.
artificial people, artificial plants, artificial results, bullsh*t, band-aid fixes, boring anything, multitasking.
Organizing and time blocking my day…oh and of course my dog!
Tuesdays with Morrie
Start a DTC Brand
Order Me A Glass of Bubbly
I'm all about slinging tools, tips, templates, and strategies, and that's the real deal you're in for! Seize the moment to snag our A-list resources without spending a dime.
Hit that link and watch as they zoom into your inbox, charged up and ready for you to conquer!
“I cannot say enough good things about Sam and what she was able to help us accomplish. Highly recommend her to anyone looking for a solid team member to join their team!”
“Sam is an email and SMS expert who treats her clients extremely well. She is well-organized, always responds timely, and has SO much email and SMS knowledge to share. As an industry peer, I learn something from every interaction we share and consider myself lucky when we have the opportunity to work alongside each other.”
“Sam truly has the 'no task too small' mentality and is flexible across multiple channels and tasks. Sam isn't afraid to think outside the box on strategic initiatives, marketing channel optimization, and customer behavior segmentation. Sam felt truly integrated with our team and company - immersing herself into the product, customer, and company nuances in order to help us reach our goals.”
Gain valuable strategic insights to optimize your strategies and fuel business growth. I’m all about making personal connections so you feel understood and cared for. Together, we will foster a growth-oriented mindset that can lead to long-term benefits for your businesses.